Americans are expected to spend more than ever on Father's Day this year - and experts say higher prices are a big reason why.
The National Retail Federation projects shoppers will spend a record $27. 9 billion on Father's Day in 2026, up from $24 billion in 2025.
The organization's annual survey also found 77% of consumers plan to celebrate with gifts, with average spending expected to land around $226 per person - roughly $27 more than last year.


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